TerraPay, a leading global payments infrastructure company, is thrilled to announce the appointment of Juveria Samrin as its new Global Head of Marketing. With over 15 years of extensive experience in leading global marketing practices, Juveria brings a wealth of knowledge & expertise to the company’s leadership team.

Throughout her career, Juveria has demonstrated exceptional B2B marketing expertise & accolades in building integrated customer engagement and demand generation programs. Prior to joining TerraPay, she has held key positions in renowned organizations such as Wipro, where she successfully led diverse teams and played a vital role in strategic planning, brand development, driving sales pipelines, customer and partner marketing, corporate communications, media relations, and more.

In her new role, Juveria will spearhead the strategic initiatives aimed at strengthening TerraPay’s brand presence on a global scale. With her comprehensive marketing acumen, she would be fortifying the company’s brand and driving customer, partner and stakeholder value globally. Juveria’s appointment is pivotal as TerraPay continues to expand its growth trajectory, exploring new avenues.

Extending a warm welcome to Juveria, Ambar Sur, Founder & CEO, TerraPay said, “We are delighted to welcome Juveria to the TerraPay team as our new Global Head of Marketing. As TerraPay expands its global presence, we are dedicated to attracting top-tier talent, and Juveria is a remarkable addition. With her exceptional expertise and skills in spearheading integrated marketing campaigns for leading companies towards outstanding achievements, we are confident that Juveria will play a pivotal role in elevating TerraPay’s global branding and marketing efforts to unprecedented levels. We eagerly anticipate the valuable contributions Juveria will bring to our company.”

Speaking about her new role at TerraPay, Juveria said, “I am very excited to join TerraPay, especially at a time where we are poised for growth and scale. With TerraPay’s impeccable infrastructure, customer confidence, regulatory approvals, and a passionate workforce, we are uniquely positioned to bring the world on our global payments highway. I look forward to establishing the brand to focused markets and strengthening our customer and partner relationships to drive scale.”